Render To Reality: How Our Rendering Process Helps Clients Visualize Their NYC Renovation

Discover how our lifelike renderings, created during the interior design phase of our full-service NYC renovations, offer clarity and confidence before construction.

March 4, 2025

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Render To Reality: How Our Rendering Process Helps Clients Visualize Their NYC Renovation

Lifelike renovation renderings make our design process clear & confident before construction even begins

Table of Contents

When speaking with prospective clients, we often hear how challenging homeowners find the process of visualizing their renovation. With so many moving parts—material selections, design allowances, layout adjustments, and structural changes— the anxiety associated with transforming your home is warranted and losing confidence in your dream renovation is understandable. However, bringing your vision to life often requires stepping outside your comfort zone, and having the right expert to help drive your project can make all the difference in turning renovation uncertainty into the confidence to finally move forward.

As part of our full-service design-build renovation process, our interior design strategy includes lifelike renderings, allowing clients to visualize their transformed space before construction even begins. Below, we explore how this key element of our interior design approach helps streamline decision-making and secure a cohesive final result that exceeds client expectations.

Kitchen renderings from our pre-war co-op renovation at 170 East 79th Street. View our full co-op renovation portfolio.

[#1]Bridging The Gap Between Budget & Vision With Renderings[#1]

Apartment renovations in NYC come with countless costly considerations—especially when tackling a full-home transformation. Budgets and cost allowances can disappear quickly, making a clear roadmap of your renovation a necessity. One of the most effective ways to align expectations with reality is with lifelike renderings. By visualizing the space before construction begins, any confusion between contract allowances and the finished product is significantly reduced, allowing every detail to align with your vision.

Common Concerns Before Committing to a Renovation

Many long-time homeowners or new buyers considering renovation hesitate before moving forward with their dream home project due to uncertainty around:

  • Whether the envisioned layout adjustments will feel cohesive and functional
  • Unfamiliarity with material choices and how they look together in the finished space
  • If the selected finishes will match their style preferences

The Power of Visualizing Your Renovation

Our renderings offer more than just a preview of your renovation—they eliminate those hesitations, reducing change orders, and keeping your renovation on track by:

  • Visualizing how materials, layouts, and finishes will look in your space
  • Easily accommodated comparisons to simplify tough decisions
  • Helping refine tough choices before committing to purchase 

With realistic renderings included as part of Gallery’s full-service design-build process, our clients make confident decisions that allow their NYC home renovation to level up both aesthetically and functionally. 

[#2]Comprehensive Renderings That Go Beyond Basic 3D Models[#2]

Our true-to-life renderings are a visual conduit for bridging the gap between design intent and reality. They capture every critical detail discussed during our design planning process with the client, ensuring our proposed plan and layout can be confidently visualized before construction begins.

How Our Renderings Stand-Out 

Our renderings are custom-tailored to each project, offering a true representation of the finished space so you can make informed decisions with confidence. 

Unlike generic 3D models, our renderings incorporate:

  • Accurate Scale: Offering real-world proportions and spatial flow
  • Lighting Simulations: On/off lighting offerings, along with natural light sources
  • Aesthetics & Materials: Approachable textures for flooring, cabinetry, and finishes

[#3]Material Selection Walkthroughs & Showroom Visits[#3]

Choosing the right materials is a key part of any renovation, but the process can feel overwhelming. Our rendering approach helps clients see how selections come together in their space before making final decisions. Through guided material walkthroughs and showroom visits, we refine choices until the final render accurately reflects the targeted design.

Aligning Material Selections with Project Allowances

Our team helps clients navigate material options for the entirety of the project to ensure selections fit within the renovation budget while still achieving their vision. By considering cost allowances early, we prevent unexpected overruns and allow for more informed decisions.

The Role of Showroom Visits & Physical Samples

Showroom visits with our designers provide a hands-on experience, allowing clients to see and feel materials before making final choices. Alongside our clients, designers review physical samples in showrooms and our office, offering a tangible way to assess finishes, textures, and color variations. This personalized approach transitions vision to reality, ensuring design choices translate seamlessly into your reinvigorated home.  

Integrating Materials into Renderings

Once materials are selected, we incorporate them into highly detailed renderings, providing clear visualization of how each element will work together. If preferences or budget considerations change, adjustments can be made before construction begins, ensuring confidence in every selection.

EXPANDED READING: Learn more about our Material Selection & Procurement process. 

[#4]From Render To Reality: Real Examples Of Proposed Renders And Completed Projects[#4]

See how our renderings helped bring to life these various renovations across Brooklyn and Manhattan. 

Manhattan Co-Op Renovation In Sutton Place | 245 E 54th St

At the time of this Sutton Place co-op renovation, our clients were expecting their first child. Weighing the choice between relocating or renovating their current home in The Brevard—a modern post-war co-op in Midtown East—they decided to stay and transform their existing space. Enter Gallery. Upon consultation, we found their renovation goals focused on modernizing the kitchen, two bathrooms, and choice details throughout the home, including custom millwork around P-TECH units. Our design leaned toward a mid-century modern style, with primary focus on functionality and modernization. A fresh start, from the comfort of home. View renders for both bathrooms from the project above, then see the finished renovations of both rooms below. View the full Sutton Place renovation before and after.

Manhattan Condo Renovation At The Chelsea Mercantile | 252 Seventh Ave

This sizable Manhattan renovation found us overhauling a previously-combined two-unit condo in The Chelsea Mercantile, an iconic 19-story pre-war building in Chelsea. Our clients, a couple with three small children, acquired the enlarged 252 Seventh Avenue residence with an aim to blend modern comfort with the charm of yesteryear. In the renderings above of the kitchen design, we helped the client decide on which statement pendant to choose by offering two different options that showed each option within the final kitchen design. See their final selection via the completed kitchen design, then view the full renovation before and after. 

Sutton Place Co-Op Renovation At The Sovereign | 425 East 58th Street

This stand-out Manhattan renovation began with a clear vision from our clients, a retired couple ready to settle into city life after years of managing a large vacation home in Provincetown. They wanted their new Sutton Place space to reflect their thoughtful traditional style while incorporating choice updates to make the most of the square footage. Collaborative from the outset, they were deeply involved in the design process, from selecting fixtures to refining layouts - but always welcomed our input throughout. Best case scenario. Together, we transformed their new abode into a home that feels timeless, functional, and entirely their own. Renderings from the kitchen are above, while the completed project is below - followed by renderings of the bathroom and completed project. View the full renovation before and after. 

Upper West Side Luxury Condo Renovation | 220 Riverside Boulevard

A recent project on the Upper West Side found us delivering a stand-out condo renovation for a young family with an elevated sense of style and willingness to go bold. Since the building is relatively new, our revamp didn’t require a full gut renovation, rather an aesthetic upgrade across various priority areas in the luxury space. Our work included a complete kitchen renovation and bar redesign, three bathroom renovations, an office renovation with custom millwork, plus paint and various custom features throughout. View renders for the kitchen above, with the completed project below - along with renders and completed projects for both bathrooms. View the full renovation before and after. 

[#5]A Full-Service Process That Eliminates Guesswork[#5]

Renovating in New York City comes with countless moving parts, from material selections to structural changes. Our design-build approach simplifies the process by integrating design, budgeting, and construction planning under one roof. By aligning design and build amidst the entire process, we remove uncertainty, ensuring every decision is backed by both aesthetics and cost considerations.

More Than A Contractor—A Renovation Guide

Imagine a wedding planner - but for your renovation. That’s Gallery. We dig in upfront in order to offer a hands-on and personalized approach to your renovation. Sure, choosing finishes, layouts, and materials can feel overwhelming, but when you’ve got an experienced partner by your side, confident design comes naturally and resonates within your home. We act as a partner throughout your renovation, providing expert recommendations tailored to your goals, budget, and home’s unique character. 

Minimizing Surprises, Maximizing Results

Unexpected costs and change orders can derail a renovation, but our full-service design-build method helps prevent these setbacks. By finalizing design choices and visualizing the space through renderings before construction begins, we minimize last-minute changes—leading to a more efficient, cost-effective renovation with results that match your vision.

Considering An Apartment Renovation In NYC? Gallery Can Help

If you’re considering an apartment renovation in NYC and want a partner who can not only set proper design expectations - but exceed them, we’d love to discuss how our team can help you achieve ideal results. Contact us today to learn more about our process and start planning your dream home. Or, view our portfolio of Manhattan apartment renovation before and afters, then learn more about Gallery.

We are an award-winning design-build firm in New York City with a comprehensive renovation process that caters to our clients. We’re experts in pre-war apartment renovations, apartment combinations, room creations, full gut renovations and all that falls in between. Let us bring your dream home to life.

Chief Revenue Officer

Alex Ushyarovhttps://www.gallerykbny.com/authors/alex-u

Alex Ushyarov is the Chief Revenue Officer of Gallery KBNY, a full service design-build firm specializing in the design and interior renovation of apartments, townhomes, and lofts in NYC. Recognizing the importance of differentiation in a competitive industry, Alex has developed a clear and compelling brand identity for the company. Through meticulous market analysis and a deep understanding of customer needs, he has honed the firm's unique value proposition, highlighting its ability to deliver innovative, sustainable, and high-quality design-build solutions.

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